"Those who do not plan their decisions, but only care when the decision is due, act too late."
Konfuzius

Strategy Consulting – IP-Based Strategic Solutions

Intellectual property is the crucial success factor in the knowledge economy.  We make IP-based solutions available for our clients.

 We know, from our long experience in strategic corporate consulting, that the mere availability of IP, for example patents, brands or registered designs, does not contribute to success alone and usually involves higher costs than a contribution of value for the company.

We do not sell you even more patents or brands. We do not further inflate your portfolio. The key factor to us is the value contribution of your intellectual property rights, not the volume of your portfolio.

Typical strategic goals we achieve with our clients are: improving the competitive position, increasing market share, improving the return on capital or launching new products and services in the market.

Our project approach consists of the following elements: 

IP-Audit: What is today’s value contribution of IP to the existing business model of the company?

Strategic analysis: What is the company’s current market position and how can it be positively influenced by IP? Which are the resources available to the company and how can IP optimize their competitive effect?

Strategic development: Integration of the company’s framework conditions into the IP strategy. The preparation of a detailed implementation plan in collaboration with the company. The design of company-wide IP processes to realize the IP strategy (risk structure, process map, resources etc.).

Implementation / Controlling: The IP strategy is actively implemented in the operational and organizational structure together with the company. Guided by an IP-oriented Balanced Scorecard the achievement of the goals is continuously monitored.

Contact
WURZER & KOLLEGEN GmbH
Thalkirchner Str. 2
80337 Munich

Phone: +49 (0)89 746392 0
Fax:      +49 (0)89 746392 60
kontakt@wurzer-kollegen.de
Publications

Handbuch der Patentbewertung
Carl Heymanns Verlag
» more

Valuation of Intellectual Property Rights
Carl Heymanns Verlag
» more

English Edition
of the IP Manager 
Journal for the Knowledge Economy
» more

Edited Volume
IP-Manager

Carl Heymanns Verlag
» more

Events
Coming soon 

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